Live Training | Braintrust 101
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Live Training

Hands-on, in-person sales training for individuals.

If you came here looking for traditional sales training, you’ve come to the wrong place. Traditional sales training does not work. Instead, you need to learn how the mind of your customer actually works and an effective way to communicate with your customer’s “buying brain” that creates instant trust and drives urgency to change.

 

What problem are you trying to solve? More sales, correct? How much more? What is the revenue gap between where you are or were to where you need to be this year?

[How much you sold last year] – [Your sales goal this year] = [The size of your problem]

For example, it’s quite common for our clients to have $1M or more average territory goals. It’s also quite common for those goals to increase by 20% year over year. So $1,200,000 (this year’s quota) – $1,000,000 (last year’s sales) = $200,000 problem that must be solved.

 

We can help you do just that and get this…we guarantee it! You read that correctly. We don’t just “train” our clients, we equip and coach them to succeed and stand behind the results. If you’d like to learn more about our guarantee, send us a note and we’ll send you the details.

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Neuroselling
workshop details.

In an exclusive and intimate group setting (20-25 individuals), you will get hands-on training and coaching from the Braintrust experts. Over the course of 2-days, you will learn how the power of neuroscience and visual storytelling techniques can completely change your selling approach and drastically improve your customer relationships (and sales results!)

  • Learn the power of connection as a sales person
  • Understand the science of trust (connection & credibility)
  • Learn the secrets of the “buying brain”
  • Create insights that challenge status quo
  • Learn how to create contrast through quantification
  • Be able to clearly articulate value through differentiation
  • Use visual storytelling techniques throughout the customer conversation
  • Increase commitment, decrease discounting
  • Rebuild your sales presentation to follow your newly created “buying brain” message

What do the two days look like?

Day 1

 

  • The keys to change: Learn the barriers to change and how to overcome them
  • The science of trust: Learn the neurochemistry of trust and how to quickly create connection with customers
  • The secrets of the buying brain: Understand how your customers process information to make decisions
  • The six limbic levers: Learn how to bypass the skeptical part of your customer’s brain
  • Story Based Selling: Learn how visual storytelling techniques leverage the “buying brain” most effectively

Day 2

 

  • The Braintrust Story Selling System: Learn our six step customer conversation model that follows the brain’s natural decision making process
  • Development of each “story” for each “step”: Create unique, compelling and personal messaging for each step in the model
  • Assembly of your new customer conversation: Take your newly created messaging and build it into the Braintrust customer conversation roadmap
  • Practice your delivery, coaching & feedback: Get in the moment feedback from your peers and Braintrust coaches to ensure you’re ready to take your stories “prime time” with customers
Attend a Live Training

  • "When I first heard Jeff speak, I was intrigued with how he was able to incorporate the latest neuroscience into the sales and marketing process. This scientific approach to how the human brain creates connection, builds trust and ultimately makes a buying decision was really appealing to our leadership team. We loved the fact that there was science behind connection. I’d never seen anyone combine storytelling, science and sales in such a unique way."

    - Dave NurreVice President, Sales, USI Corp.

  • "Our leadership team was initially hesitant to participate in an “outside the box” program like this. Jeff was quickly able to engage and connect with our team through his knowledge, humor and amazing facilitation skills. Jeff has been the difference maker in helping our team become better leaders!"

    - Rich HeidrichManaging Partner, Designs Direct Creative Group

  • "Jeff Bloomfield is a rising star in the keynote speaking world. His ability to connect with our audience was amazing! His message was poignant and meaningful. I highly recommend you schedule him for your next event ASAP!"

    - David HabischChair, Board of Advisors, Vistage International

  • "We brought Jeff in as the keynote speaker for our annual leadership summit. His knowledge, stage presence and ability to connect with our team made an instant impact. Jeff brings a very unique combination of experience, skill and credibility to the stage and his engaging and insightful way of communicating will make any event a home run. I highly recommend Jeff for your next event!"

    - Mark SchroderPresident, Omincare, Inc.

  • "As a large organization, we partner with many, many outside subject matter experts each year to supplement our ongoing training needs. Without question, Jeff is the most engaging, inspiring and committed speaker and trainer we have ever partnered with. I highly recommend Jeff to any company, group or event that is looking for a dynamic, one of a kind program!"

    - Kim KellyDirector of Training & Development, Paychex, Inc.

  • "The Braintrust approach to message development and the customer conversation has changed our approach forever. The best part about the Braintrust program is that our customers have taken notice as well, asking us to share more about our story and are even more excited to be partnering with Sunny D."

    - Eddie YoungSenior Vice President, Sales, Sunny Delight Beverage Corp.

  • "We now have an understanding of the mechanics of decision-making and how the human brain actually builds connection and trust. The “inside out” approach to messaging has made a tremendous impact on our business today and I believe will continue to pay dividends in the future."

    - Gary PriceDirector of Global Sales & Marketing, CSZ

  • "We have used Jeff for both small and large engagements. Regardless of the size, his unique ability to connect and motivate the room is second to none. It’s his authentic connection with the entire room that makes participants aspire to be better. Jeff’s ability, focus and commitment created an immediate and lasting impact on our organization. I strongly recommend Jeff as a keynote speaker and a business partner!"

    - Steve GatesSenior Director, Financial Planning & Analysis, Omnicare Inc.

  • "I've known Jeff for over 10 years and watched him transform lifeless training departments and sales teams into vibrant, creative, and motivated forces for positive change. It’s the energy he brings to everything he does that sets him apart. Jeff pours every ounce of himself into what he’s doing and the joy he expresses is infectious…he loves what he’s doing and it shows!"

    - Steve ThompsonArea Director of Sales, Genomic Health

Interested in learning more? Have additional questions?

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